Thursday 7 March 2013

Main Post 7- Focus Group

To collect some feedback of our opening sequence, we decided to give out a questionnaire to find out if our concept of the opening sequence is interesting and appeals to our target audience, and to see what aspects are missing from it. In the questionnaire, we gave a brief synopsis of the film so our audience could judge it on this basis, and we asked them the following questions:
  1. Does the plot interest you? Explain.
  2. Do you think the film fits under the comedy genre? If not please explain why.
  3. Would you watch this film or recommend it to others? Explain.
  4. Are there any aspects of the opening sequence that could be improved?
  5. Is the opening sequence engaging or humourous to you? Explain.
The link below is the questionnaire we handed out to our focus group:


After sending the questionnaire to 10 people aged 15-20, we analysed the results and found out the following:

Most of the people we asked found the plot of the opening sequence interesting and believed that it could be relatable to most teengagers that watch it. However they believed it could have done with more comedy aspects to be classed in the comedy genre, they found it to be more of a sci-fi type film than a comedy one.The majority of the respondents said they like the comedy genre the most, and they would go and watch it because they thought it was an interesting concept. Some although thought that more comedy aspects should be added to make it more interesting and humourous. They recommended adding elements such as a character falling over a bag or hitting each other, which we have decided to incorporate into our production. Some believed that the alien in the sequence added humour to it, on the other hand others thought that it was almost trying to be too funny and this did not add much comedy to it. This was a mixed response so deciding whether to keep it or not is going to be difficult.

From using the questionnaire, it has allowed me and my group to get a deeper insight into what our target audience expect and from this we can develop our production further. Overall,the group and I have concluded that we should add more comedy aspects to the opening sequence because this was a major response from the feedback because most of the respondents thought it was more of a sci-fi film. We are going to change the ending my adding one of the characters hitting the other around the head in a comedic way, this will also show the contrasting personalities between the characters and will help the audience to understand them better.

This image shows some individuals from our target audience completing our questionnaires.

2 comments:

  1. Add an image of the questionnaire filled in. Can the feedback be done in a pie chart or other visual format?

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